How to create a Pinterest Showcase for Your Blog & Business
At the end of November 2016, Pinterest introduced the new feature for a Pinterest business accounts called Showcase. In this post, you’ll learn what is a Pinterest Showcase, why you should create a showcase for your brand, what to put on the Showcase and How to create a Pinterest Showcase for Your Blog & Business. If you still hesitate to switch to the business account, click over to read 5 benefits of having a Pinterest business account. Not to mention, it’s mandatory to have a business account if you’re using it for business purposes.
When I first saw the big slider on my Pinterest account, I instantly thought “it’s a great alternative to cover photo like on Facebook or Twitter”. Not to mention, it’s a great way to highlight board with your content when you’re a blogger displaying your articles, service provider showcasing your portfolio or shop owner presenting your products.
WHAT IS A SHOWCASE?
It’s a rotating slider with hand-picked boards (or buyable pins) which helps your highlight your best content and make a great first impression. You can add up to five boards to the showcase and edit it as much as you like on the desktop web. The showcase is located below the profile information and above the boards, so it’s the second thing pinners see when they visit your profile.
WHY YOU SHOULD CREATE A SHOWCASE
[Tweet “As much the 80/20 rule on Pinterest is essential in your strategy, you NEED to have at least ONE board with ONLY your own content “]